BRUDER products are developed as “model-like toys” to foster this premise. Model-like to encourage role-play when simulating the real environment, functional to understand contexts by physically grasping the situation. We focus particularly on the balanced correlation of easily manageable toy functions while simultaneously representing true replicas and providing durability that is as high as possible. The company’s slogan “Just like the real thing” is symbolically reflected most of all in Professional series products.